KAREN MILLEN SS17 Press day
The Atelier collection is inspired by the romantic florals of poppies and English wild meadows at London’s Kew Gardens our designers hand-drawn sketches inspired a playful theme for our showcase, brought to life by live leather jacket painting and floral displays.
Karen Millen took over the coveted Penthouse at the London Edition Hotel where the season’s key pieces were displayed in an relaxed setting in 3 of the seasons key trends; Super feminine, Urban Tropics and Summer Spice, as well as highlighting our Atelier pieces.
The Spring Summer 17 was presented in an all new still life format in key trend, Atelier and flat-lay sections. This layout allowed the press to view the edited collection close-up in an intimate environment, showcasing their quality.